A press release has been circulating around the internet about “It Was Nevada” by Tony Lesperance
Media coverage has been one of the most effective marketing tools for announcing a new book in the literary world, aside from conventional approaches. Press releases have been used to spread the news, which fosters media coverage growth. Essentially, a press release is a key that helps spread the word and reach target audiences.
The article that has been circulating in the digital world allows the actualization of the following benefits: (1) engages media, (2) builds relationships, (3) increases customer engagement, (4) establishes credibility, and (5) becomes the new face of public relations. In this sense, readers will get to know the message of the book and the author.
The Hollywood Book Reviews commended and described Tony Lesperance’s book, “It Was Nevada,” saying that “the author did an incredible job of balancing out the more informative and historical aspects of the overall narrative with the rich character development and heart of the narrative.”
“It Was Nevada” by Tony Lesperance was among the books displayed by Author Reputation Press during the Frankfurt Book Fair 2023 in Frankfurt, Germany, on October 18–22, 2023. The Frankfurter Buchmesse, reportedly known as the world’s largest trade fair for books, opened its doors to participants around the globe celebrating books and their authors. The massive book fair also celebrated its 75th anniversary this year. Slovenia, their guest of honor this year, presented itself as a nation with a rich literary history in addition to being a desirable tourism destination. It is the best platform for publishers and authors to engage with international audiences and share stories. re covered by more than 7,000 media professionals during the five days of the exhibition.
About the book:
“It Was Nevada” is a hard-hitting book following the adventures of Terry Hope from his earliest days to his ultimate goal of working on a Nevada cattle ranch. Yet, fate has strange ways, and Hope soon finds himself at the University of Nevada, pursuing a master’s degree in agriculture, and just as suddenly, he finds himself on the staff as an assistant professor.
Hope soon realizes that Nevada agriculture is in jeopardy. Dirty politics, federal intervention, and a host of other questionable factors are at work. He and his close Basque friend, Peio “Pete” Echegoyen, gradually grew into strong positions at the university. Together, they set out to do their utmost to protect Nevada’s agriculture. Hope convinces the dean of agriculture that the university must seek out and obtain a working cattle ranch. It’s now or never! Nevada’s livestock industry is under siege. The goal is obtained, but ultimately at a terrible cost to not only Hope but Nevada agriculture as well.
This masterpiece sets the stage for what was historically the state’s number one industry; it follows the industry’s struggle to survive as Nevada changes from the most rural state in the union to the most urban. The reader also has a chance to peek at some of Nevada’s more sinful sides. It’s a wild ride through the pages of Nevada history, some true, some fictional—it’s up to you to decide.
About the author:
Author Tony Lesperance was born and raised during the height of the Depression, but his father made sure that he would learn how to deal with his world. As a teenager, Tony was shipped to Nevada by his father to work on a ranch to give him direction in life. His teenage diversion turned into a lifelong love for Nevada, particularly Nevada ranching and farming.
The links below are a few of the media outlets that spread the word:
- https://www.baystatetimes.com/article/690668947-tony-lesperance-invites-readers-to-revisit-the-journey-of-nevada-history-in-his-book-it-was-nevada
- https://www.thebostonexaminer.com/article/690668947-tony-lesperance-invites-readers-to-revisit-the-journey-of-nevada-history-in-his-book-it-was-nevada
- https://www.canadiannewsonline.com/article/690668947-tony-lesperance-invites-readers-to-revisit-the-journey-of-nevada-history-in-his-book-it-was-nevada
- https://www.canadaonlinenewsnetwork.com/article/690668947-tony-lesperance-invites-readers-to-revisit-the-journey-of-nevada-history-in-his-book-it-was-nevada
- https://www.pageturnerreview.com/article/690668947-tony-lesperance-invites-readers-to-revisit-the-journey-of-nevada-history-in-his-book-it-was-nevada