A press release has been circulating around the internet about “Overcoming Adversity: Resetting Goals” by Nelson J. Fowlkes

Marie West April 5, 2024April 5, 2024 0 Comments Nelson J. Fowlkes, press release

Media coverage has been one of the most effective marketing tools for announcing a new book in the literary world, aside from conventional approaches. Press releases have been used to spread the news, which fosters media coverage growth. Essentially, a press release is a key that helps spread the word and reach target audiences.

The article that has been circulating in the digital world allows the actualization of the following benefits: (1) engages media, (2) builds relationships, (3) increases customer engagement, (4) establishes credibility, and (5) becomes the new face of public relations. In this sense, readers will get to know the message of the book and the author.

“Overcoming Adversity: Resetting Goals” by Nelson J. Fowlkes was highly praised by Heather Brooks of The US Review of Books, acknowledging that “within these pages, Fowlkes tells the candid story of his life. Despite prevalent racism in America, he is a proud patriot who served as a U.S. soldier from 1958 until 1975. He provides a fascinating account of being protected, in some ways, from discrimination because he resided on a military base, although discrimination ultimately led to his release from active duty. Institutional racism made a deep impression on him, particularly as he experienced the disparities between the college prep available for white high school students and what was open to blacks. Fans of inspirational memoirs will admire Fowlkes’s resilience and versatility as he tells of embarking on a civilian career in health care and health care administration.”

About the book:

“Overcoming Adversity: Resetting Goals” by Nelson J. Fowlkes is an interesting, intriguing, and inspiring story of hope, courage, and determination. The book emphasizes the spirit of tenacity.

As an African American in the United States, Fowlkes endured generational poverty and economic disadvantages that were frustrating and painful. He remained focused on his goals and alleviated the pain through faith, self-reliance, and perseverance.

Take a stroll with Fowlkes and observe the insightful and dynamic strategies he employed to achieve his goals and dreams despite rejections and ever-changing setbacks and barriers.

The reader will observe his astonishing and remarkable rise from a splintered childhood and poverty to faithfully serving twenty years in the United States Army and achieving the grade of Lt. Colonel. He also earned two postgraduate degrees and two professional certificates.

How will you achieve your goals and dreams when experiencing setbacks and rejections?

About the author:

Nelson J. Fowlkes is a retired Lt. Colonel who served twenty years in the United States Army Medical Service Corps. He earned master’s degrees in biochemistry and public administration. He also earned professional certificates in gerontology and conflict resolution.

After retirement, he completed two careers in healthcare. As a strategic planning and marketing executive at St. Agnes Medical Center, Fresno, he co-authored the five-year strategic plan for a medical center in Merced. While serving as Director of Ambulatory Services at St. Francis Medical Center, Lynwood, he managed nine primary care clinics located in southeast Los Angeles communities.

Fowlkes is the co-author of a corporate health risk management program published in the Journal of Healthcare Marketing. One of his most consequential achievements was the design and creation of a Territorial Management System (TSS), an innovative approach applying traditional risk management to the health of an employee group for which the Library of Congress issued a Certificate of Recognition.

He was appointed adjunct professor at the University of San Francisco, College of Professional Studies, in 1984, and at California State University, Fresno, in 1985. At both universities, he instructed adult working students who desired to improve their knowledge and skills in healthcare marketing and delivery of healthcare services.

He established the Fowlkes Development Group in 1992, a private consulting service company, to help healthcare organizations plan for the development and expansion of industrial health clinics and worker’s rehabilitation programs.

In 2004, the presiding judge of Riverside County Superior Court appointed him to serve on the Riverside County Civil Grand Jury for the 2004–2005 term. In California, a civil grand jury performs oversight functions for county government and inquiries from the community about elected officials and other organizations concerning any misconduct. He was reappointed to serve a total of three two-year terms (2004–2012). The presiding judge recognized his leadership on the grand jury with the appointment to serve as foreperson for the 2011–2012 term.

The links below are a few of the media outlets that spread the word:

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